1. SHORT CYCLE - ASSOCIATE'S DEGREE
  2. BULDAN VOCATIONAL SCHOOL
  3. SECRETARIAL AND OFFICE SERVICES DEPARTMENT
  4. 501 Office Management and Secretarial
Course Information Course Learning Outcomes Course's Contribution To Program ECTS Workload Course Details
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COURSE INFORMATION
Course CodeCourse TitleL+P HourSemesterECTS
BURO 215PUBLIC RELATIONS2 + 03rd Semester2

COURSE DESCRIPTION
Course Level Associate's Degree
Course Type Elective
Course Objective With this course, students will gain competencies in making public relations activities.
Course Content General aims, functions and responsibilities, public relations message, with the public and media relations, sponsorship.
Prerequisites No the prerequisite of lesson.
Corequisite No the corequisite of lesson.
Mode of Delivery Face to Face

COURSE LEARNING OUTCOMES
1knows and implements public relations activities.

COURSE'S CONTRIBUTION TO PROGRAM
PO 01PO 02PO 03PO 04PO 05PO 06PO 07PO 08PO 09PO 10PO 11PO 12PO 13PO 14PO 15PO 16PO 17PO 18PO 19PO 20PO 21PO 22PO 23PO 24PO 25PO 26PO 27PO 28PO 29PO 30PO 31
LO 001                             5 
Sub Total                             5 
Contribution0000000000000000000000000000050

ECTS ALLOCATED BASED ON STUDENT WORKLOAD BY THE COURSE DESCRIPTION
ActivitiesQuantityDuration (Hour)Total Work Load (Hour)
Course Duration (14 weeks/theoric+practical)14228
Mid-terms919
Final examination15115
Total Work Load

ECTS Credit of the Course





52

2
COURSE DETAILS
 Select Year   


 Course TermNoInstructors
Details 2023-2024 Fall1NURAY KESKİN


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Course Details
Course Code Course Title L+P Hour Course Code Language Of Instruction Course Semester
BURO 215 PUBLIC RELATIONS 2 + 0 1 Turkish 2023-2024 Fall
Course Coordinator  E-Mail  Phone Number  Course Location Attendance
Lecturer NURAY KESKİN nurayk@pau.edu.tr BUMYO B0003 %70
Goals With this course, students will gain competencies in making public relations activities.
Content General aims, functions and responsibilities, public relations message, with the public and media relations, sponsorship.
Topics
WeeksTopics
1 General purposes
2 General purposes
3 General purposes
4 General purposes
5 Duties and responsibilities
6 Duties and responsibilities
7 Duties and responsibilities
8 In public relations message
9 In public relations message
10 In public relations message
11 Public and media relations
12 Public and media relations
13 Public and media relations
14 Sponsorship
Materials
Materials are not specified.
Resources
ResourcesResources Language
HALKLA İLİŞKİLER-ZEYYAT SABUNCUOĞLU HALKLA İLİŞKİLER VE TANITIM- A.RIDVAN BÜLBÜLTürkçe
Course Assessment
Assesment MethodsPercentage (%)Assesment Methods Title
Final Exam50Final Exam
Midterm Exam50Midterm Exam
L+P: Lecture and Practice
PQ: Program Learning Outcomes
LO: Course Learning Outcomes