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COURSE INFORMATION
Course CodeCourse TitleL+P HourSemesterECTS
BNK 124BUSINESS MANAGEMENT -22 + 02nd Semester2

COURSE DESCRIPTION
Course Level Associate's Degree
Course Type Elective
Course Objective The aim is to enable prospective managers to acquire knowledge and develop their insights on the intellectual evolution of the management discipline and to provide them with knowledge and skills related to business management, production and marketing.
Course Content The content of the course consists of the ideas, theory discussions, current criticisms and new approaches on business management that have emerged in the last century within the scope of the management discipline.
Prerequisites No the prerequisite of lesson.
Corequisite No the corequisite of lesson.
Mode of Delivery Face to Face

COURSE LEARNING OUTCOMES
1Ability to critically evaluate and question management theories.
2Ability to analyze the variables and parameters of management.
3To be able to comprehend and analyze management processes.
4Ability to manage production and marketing activities.

COURSE'S CONTRIBUTION TO PROGRAM
PO 01PO 02PO 03PO 04PO 05PO 06PO 07PO 08PO 09PO 10PO 11PO 12
LO 0015555 43     
LO 0025  5 5 5 5  
LO 003  2 3 5     
LO 004 54 4     3 
Sub Total101011107985 53 
Contribution333322210110

ECTS ALLOCATED BASED ON STUDENT WORKLOAD BY THE COURSE DESCRIPTION
ActivitiesQuantityDuration (Hour)Total Work Load (Hour)
Course Duration (14 weeks/theoric+practical)14228
Mid-terms11212
Final examination11212
Total Work Load

ECTS Credit of the Course






52

2
COURSE DETAILS
 Select Year   


 Course TermNoInstructors
Details 2023-2024 Spring1GÜLDEN AYDIN KULA
Details 2023-2024 Spring2GÜLDEN AYDIN KULA
Details 2022-2023 Spring1GÜLDEN AYDIN KULA
Details 2022-2023 Spring2GÜLDEN AYDIN KULA


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Course Details
Course Code Course Title L+P Hour Course Code Language Of Instruction Course Semester
BNK 124 BUSINESS MANAGEMENT -2 2 + 0 1 Turkish 2023-2024 Spring
Course Coordinator  E-Mail  Phone Number  Course Location Attendance
Lecturer GÜLDEN AYDIN KULA guldena@pau.edu.tr BEMYO E0002 %70
Goals The aim is to enable prospective managers to acquire knowledge and develop their insights on the intellectual evolution of the management discipline and to provide them with knowledge and skills related to business management, production and marketing.
Content The content of the course consists of the ideas, theory discussions, current criticisms and new approaches on business management that have emerged in the last century within the scope of the management discipline.
Topics
WeeksTopics
1 Business Functions
2 Concept of Management and Management Science
3 Management Functions- Planning and Organizing
4 Management Functions- Orientation, Co-ordinating and Control
5 Production Concept, Production Basics
6 Product Design and Production Control
7 Marketing and Market Research
8 Midterm Exam
9 Marketing Management and Functions
10 Finance and Accounting Functions
11 Human Resource Management
12 Human Resource Planning
13 Public Relations
14 Research and Development
Materials
Materials are not specified.
Resources
Course Assessment
Assesment MethodsPercentage (%)Assesment Methods Title
Final Exam60Final Exam
Midterm Exam40Midterm Exam
L+P: Lecture and Practice
PQ: Program Learning Outcomes
LO: Course Learning Outcomes