COURSE INFORMATION
Course CodeCourse TitleL+P HourSemesterECTS
BUSI 325SMALL AND MEDIUM SIZED ENTERPRISES3 + 05th Semester5

COURSE DESCRIPTION
Course Level Bachelor's Degree
Course Type Elective
Course Objective The purpose of this course, the availability of labor, working conditions, unionization, collective bargaining and in the light of developments in the EU in recent years in the world and in Turkey to be able to determine the status of SMEs.
Course Content Process of restructuring, factors that lead to restructuring, parts of restructuring, entrepreneurship (internal and external entrepreneurship), definitions of small and medium-sized enterprises, comparison with large-size enterprises, advantages and disadvantages, small and medium-sized enterprises in the European Union, encouragement .
Prerequisites No prerequisites.
Corequisite No corequisites.
Mode of Delivery Face to face

COURSE LEARNING OUTCOMES
1-

COURSE'S CONTRIBUTION TO PROGRAM
Data not found.

ECTS ALLOCATED BASED ON STUDENT WORKLOAD BY THE COURSE DESCRIPTION
ActivitiesQuantityDuration (Hour)Total Work Load (Hour)
Course Duration14342
Hours for off-the-classroom study (Pre-study, practice)13339
Assignments11010
Mid-terms11313
Final examination12626
Total Work Load

ECTS Credit of the Course






130

5

COURSE DETAILS
 Select Year   


 Course TermNoInstructors
Details 2014-2015 Summer1ALİ ENDER ALTUNOĞLU
Details 2014-2015 Summer1ALİ ENDER ALTUNOĞLU

Course Details
Course Code:  BUSI 325 Course Title:  SMALL AND MEDIUM SIZED ENTERPRISES
L+P Hour : 3 + 0   Course Code : 1   Language Of Instruction: English Course Semester :  2014-2015 Summer
Course Coordinator :  E-Mail:  Phone Number : 
Course Location İİBF C0103, İİBF C0106,
Goals : The purpose of this course, the availability of labor, working conditions, unionization, collective bargaining and in the light of developments in the EU in recent years in the world and in Turkey to be able to determine the status of SMEs.
Content : Process of restructuring, factors that lead to restructuring, parts of restructuring, entrepreneurship (internal and external entrepreneurship), definitions of small and medium-sized enterprises, comparison with large-size enterprises, advantages and disadvantages, small and medium-sized enterprises in the European Union, encouragement .
Attendance : %
Topics
WeeksTopics
1 The Concept of Entrepreneurship
2 Strategic Management and a Entrepreneur
3 Forms of Ownership
4 Franchising and the Entrepreneur
5 Buying and Existing Business
6 Conducting a Feasibility Analysis
7 Creating a Solid Financial Plan
8 Mid-Term Exam
9 Managing Cash Flow
10 Building a Guerilla Marketing Plan
11 Creative Use of Advertising and Promotion
12 Pricing and Credit Strategies
13 Global Marketing Strategies
14 E-commerce and Entrepreneurship
Materials
Materials are not specified.
Resources
ResourcesResources Language
Effective Small Business Management, Tenth Edition, Scarborough, Pearson PublicationEnglish
Course Assessment
Assesment MethodsPercentage (%)Assesment Methods Title
Final Exam60Final Exam
Midterm Exam40Midterm Exam
L+P: Lecture and Practice
PQ: Program Learning Outcomes
LO: Course Learning Outcomes