1. SHORT CYCLE - ASSOCIATE'S DEGREE
  3. SECRETARIAL AND OFFICE SERVICES DEPARTMENT
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Course Information Course Learning Outcomes Course's Contribution To Program ECTS Workload Course Details
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COURSE INFORMATION
Course CodeCourse TitleL+P HourSemesterECTS
OTI 121STRATEGIC MANAGEMENT3 + 03rd Semester3

COURSE DESCRIPTION
Course Level Associate's Degree
Course Type Elective
Course Objective Understanding of the process and nature of international business and its functions, international trade theories, international business strategies, , globalization, competitive advantage of nations, economic blocks, international cultures
Course Content This module is concerned with the theories, techniques and tools used by managers to formulate, implement and evaluate strategies designed to establish and maintain competitive advantage
Prerequisites No the prerequisite of lesson.
Corequisite No the corequisite of lesson.
Mode of Delivery Face to Face

COURSE LEARNING OUTCOMES
21Interpreting of a coherent core of economic concepts and principles relevant to the assessment of business strategy Analysing the nature and development of diverse market environments on business strategy Analysing the nature of strategic choice and role of risk and information in economic-decision making

COURSE'S CONTRIBUTION TO PROGRAM
PO 01PO 02PO 03PO 04PO 05PO 06PO 07PO 08PO 09PO 10PO 11PO 12PO 13
LO 0212235 5   5 5 
Sub Total2235 5   5 5 
Contribution2235050005050

ECTS ALLOCATED BASED ON STUDENT WORKLOAD BY THE COURSE DESCRIPTION
ActivitiesQuantityDuration (Hour)Total Work Load (Hour)
Course Duration (14 weeks/theoric+practical)14342
Hours for off-the-classroom study (Pre-study, practice)14114
Mid-terms11111
Final examination11111
Total Work Load

ECTS Credit of the Course





78

3
COURSE DETAILS
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 Course TermNoInstructors
Details 2019-2020 Fall1İKBAL VURUCU


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Course Details
Course Code Course Title L+P Hour Course Code Language Of Instruction Course Semester
OTI 121 STRATEGIC MANAGEMENT 3 + 0 1 Turkish 2019-2020 Fall
Course Coordinator  E-Mail  Phone Number  Course Location Attendance
Lecturer İKBAL VURUCU ivurucu@pau.edu.tr ACMYO A0211 %70
Goals Understanding of the process and nature of international business and its functions, international trade theories, international business strategies, , globalization, competitive advantage of nations, economic blocks, international cultures
Content This module is concerned with the theories, techniques and tools used by managers to formulate, implement and evaluate strategies designed to establish and maintain competitive advantage
Topics
WeeksTopics
1 Introduction to Strategic management
2 Related terms and concepts in Strategic Management
3 External Environment Analysis; General Environment
4 External Environmet Analysis ; Industry Environment
5 Internal Environment Analysis ; Competencies and Functions
6 Measuring Methods in Enrironmental Analysis
7 Midterm
8 Generic Strategies and Strategy Variations
9 Corporate Level Strategies
10 Business Level Strategies
11 Departmental Strategies(Functional)
12 Case analysis
13 Case analysis
14 Case analysis
Materials
Materials are not specified.
Resources
ResourcesResources Language
Hayri Ülgen, Kadri Mirze (2013), "Stratejik Yönetim", Beta yayınları, 6. Basım, İstanbulTürkçe
Erol Eren (2008), Stratejik Yönetim ve İşletme Politikası, Beta Yay. İstanbulTürkçe
Tahir AKGEMCİ (2015), "Stratejik Yönetim" Gazi Kitabevi, AnkaraTürkçe
Hayri Ülgen, Kadri Mirze (2013), "Stratejik Yönetim", Beta yayınları, 6. Basım, İstanbulTürkçe
Erol Eren (2008), Stratejik Yönetim ve İşletme Politikası, Beta Yay. İstanbulTürkçe
Tahir AKGEMCİ (2015), "Stratejik Yönetim" Gazi Kitabevi, AnkaraTürkçe
Hayri Ülgen, Kadri Mirze (2013), "Stratejik Yönetim", Beta yayınları, 6. Basım, İstanbulTürkçe
Erol Eren (2008), Stratejik Yönetim ve İşletme Politikası, Beta Yay. İstanbulTürkçe
Tahir AKGEMCİ (2015), "Stratejik Yönetim" Gazi Kitabevi, AnkaraTürkçe
Hayri Ülgen, Kadri Mirze (2013), "Stratejik Yönetim", Beta yayınları, 6. Basım, İstanbulTürkçe
Erol Eren (2008), Stratejik Yönetim ve İşletme Politikası, Beta Yay. İstanbulTürkçe
Tahir AKGEMCİ (2015), "Stratejik Yönetim" Gazi Kitabevi, AnkaraTürkçe
Course Assessment
Assesment MethodsPercentage (%)Assesment Methods Title
Final Exam50Final Exam
Midterm Exam30Midterm Exam
Homework20Homework
L+P: Lecture and Practice
PQ: Program Learning Outcomes
LO: Course Learning Outcomes