Weeks | Topics |
1 |
Definition of advertising
|
2 |
Extent and historical development of advertising
|
3 |
Advertisement and Communication
|
4 |
Classification of advertising
|
5 |
Classification of advertising
|
6 |
Advertising Management
|
7 |
Advertising message
|
8 |
Measuring of advertising effectiveness
|
9 |
Advertising Tools
|
10 |
Advertising Tools
|
11 |
Effects of advertising
|
12 |
Advertising and Ethics
|
13 |
Advertising and Public Relations
|
14 |
Practises about commercials
|