1. SECOND CYCLE - MASTER'S DEGREE
  2. THE GRADUATE SCHOOL OF SOCIAL SCIENCES
  3. TOURISM GUIDANCE DEPARTMENT
  4. 2313 TOURISM GUIDANCE
Course Information Course Learning Outcomes Course's Contribution To Program ECTS Workload Course Details
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COURSE INFORMATION
Course CodeCourse TitleL+P HourSemesterECTS
TOUR 517DESTINATION MANAGEMENT3 + 01st Semester6

COURSE DESCRIPTION
Course Level Master's Degree
Course Type Elective
Course Objective This course aims to make the students to learn the characteristics of the tourism destinations, to plan the destinations with the methods of creating tourism destinations, to understand the principles of management and marketing.
Course Content Tourism destinations, definitions, characteristics and resources, destination management and marketing. Tourism packet product, destination concept, strategic marketing management for tourism destinations, image and brand development efforts in destinations and visitor management.
Prerequisites No the prerequisite of lesson.
Corequisite No the corequisite of lesson.
Mode of Delivery Face to Face

COURSE LEARNING OUTCOMES

COURSE'S CONTRIBUTION TO PROGRAM
Data not found.

ECTS ALLOCATED BASED ON STUDENT WORKLOAD BY THE COURSE DESCRIPTION
ActivitiesQuantityDuration (Hour)Total Work Load (Hour)
Course Duration (14 weeks/theoric+practical)14342
Assignments31030
Final examination12323
Midterm11515
Presentation22346
Total Work Load

ECTS Credit of the Course





156

6
COURSE DETAILS
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L+P: Lecture and Practice
PQ: Program Learning Outcomes
LO: Course Learning Outcomes