1 | To have the necessary background knowledge in implications of the ICT revolution for business and strategy in tourism and the dynamic interaction between ICTs and tourism to comprehend the concept of e-tourism |
2 | To identify impacts of ICTs on strategic and operational management in the various sectors of the tourism industry to be able to evaluate implications of the ICT revolution and the information society |
3 | To recognize the change in the tourism industry brought by the ICT revolution to be able to discuss gaining strategic competitive advantage through ICTs, multdimensional framework for ICTs in tourism, internet implications in tourism, new tourism consumers, and new management and marketing approaches in the tourism industry |
4 | To identify the developments in the internet technologies in order to assess evolution of the social media, the concept of social media marketing, implications of the social media in tourism marketing |