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COURSE INFORMATION
Course CodeCourse TitleL+P HourSemesterECTS
THM 413CONGRESS AND EXHIBITION MANAGEMENT3 + 07th Semester2

COURSE DESCRIPTION
Course Level Bachelor's Degree
Course Type Elective
Course Objective To inform students about socio-economic importance of the congress and fair organizations in the tourism industry, fundamental characteristics of international and national congresses, as well as activities in the institutions-organizations activities and objectives of the organization of congresses, conventions and exhibitions in all stages of the preparation techniques and processes of the organization, congress and fair organizations, and statements of financial planning congress and fair tourism promotion and marketing principles and strategies.
Course Content Types of Meetings, Meetings and Tourism Relations, Reasons of Convention Calendar Development, Effects of Convention Tourism, the Congress (the meeting), Tourism Organizations, Convention Organization Planning, Convention Country and the City Choice, Time and Venue Selection of Congress, Convention Services Administration, Activities before, during and after the Convention, International Congress Market, Turkey’s Congress Calendar, Facilities and Issues, Trade Fairs and Exhibition Organization, Projections about the future of Convention and Exhibition Sectors.
Prerequisites No the prerequisite of lesson.
Corequisite No the corequisite of lesson.
Mode of Delivery Face to Face

COURSE LEARNING OUTCOMES
1To inform students about importance of the congress and fair organizations in the tourism industry

COURSE'S CONTRIBUTION TO PROGRAM
PO 01PO 02PO 03PO 04PO 05PO 06PO 07PO 08PO 09PO 10PO 11PO 12PO 13PO 14PO 15PO 16PO 17
LO 001111              
Sub Total111              
Contribution11100000000000000

ECTS ALLOCATED BASED ON STUDENT WORKLOAD BY THE COURSE DESCRIPTION
ActivitiesQuantityDuration (Hour)Total Work Load (Hour)
Course Duration (14 weeks/theoric+practical)14342
Mid-terms144
Final examination166
Total Work Load

ECTS Credit of the Course






52

2
COURSE DETAILS
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L+P: Lecture and Practice
PQ: Program Learning Outcomes
LO: Course Learning Outcomes