PAÜ .:. Eğitim Öğretim Bilgi Sistemi

COURSE INFORMATION

Course Code	Course Title	L+P Hour	Semester	ECTS
YBS 479	CUSTOMER RELATIONSHIP MANAGEMENT	2 + 0	5th Semester	5

COURSE DESCRIPTION

Course Level	Bachelor's Degree
Course Type	Elective
Course Objective	With this course, students will gain competencies in managing customer relationships.
Course Content	Relation with the Costumers, Classification of Customers, Online Consumer Behaviors. Conventional Consumer Behaviors, Appointment and Accommodation. To Create a Costumer worth. Customer satisfaction, costumer complaints.
Prerequisites	No the prerequisite of lesson.
Corequisite	No the corequisite of lesson.
Mode of Delivery	Face to Face

COURSE LEARNING OUTCOMES

1	The students can learn knowing the customer.
2	The students can learn increasing customer satisfaction.
3	The students can recognize customer complaints.

COURSE'S CONTRIBUTION TO PROGRAM

Data not found.

ECTS ALLOCATED BASED ON STUDENT WORKLOAD BY THE COURSE DESCRIPTION

Activities	Quantity	Duration (Hour)	Total Work Load (Hour)
Course Duration (14 weeks/theoric+practical)	14	2	28
Assignments	2	35	70
Mid-terms	1	14	14
Final examination	1	18	18
Total Work Load ECTS Credit of the Course			130 5

COURSE DETAILS

Select Year

This course is not available in selected semester.

L+P: Lecture and Practice
PQ: Program Learning Outcomes
LO: Course Learning Outcomes

Prospective Student