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COURSE INFORMATION
Course CodeCourse TitleL+P HourSemesterECTS
BURO 217CUSTOMER RELATIONSHIP MANAGEMENT2 + 01st Semester3

COURSE DESCRIPTION
Course Level Associate's Degree
Course Type Elective
Course Objective With this course, students will gain competencies in managing customer relationships.
Course Content Communication with customers, clients classify, online consumer behavior, the traditional consumer behavior, appointment and hospitality Create customer value, customer satisfaction, customer complaints.
Prerequisites No the prerequisite of lesson.
Corequisite No the corequisite of lesson.
Mode of Delivery Face to Face

COURSE LEARNING OUTCOMES
1Customer relationship management application that uses the self develops and experiences.
2 knows and implements public relations activities.
3communicate effectively in individual and organizational, will follow the developments in information technology, uses technology effectively.

COURSE'S CONTRIBUTION TO PROGRAM
Data not found.

ECTS ALLOCATED BASED ON STUDENT WORKLOAD BY THE COURSE DESCRIPTION
ActivitiesQuantityDuration (Hour)Total Work Load (Hour)
Course Duration (14 weeks/theoric+practical)14228
Final examination13030
Midterm12020
Total Work Load

ECTS Credit of the Course






78

3
COURSE DETAILS
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L+P: Lecture and Practice
PQ: Program Learning Outcomes
LO: Course Learning Outcomes